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Chatting next year sounds great! And thanks for promoting my new Newsletter here a little. Today the first one has gone out, quite exciting :)

Merry Christmas to everyone!

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Hi Chris,

I saw this in an article you wrote (at the link below):

“I am so busy running the day-to-day that I just don’t have the time to think about anything else.”

I hear that all the time.

I believe that trade and professional associations can step up as institutions and get the ball rolling on developing use cases, and will write about it soon? Do you see this happening at CSCMP?

Mark

For my readers, here’s the link to Chris’ article:

https://goblockusa.medium.com/4-ways-to-tell-if-you-are-innovating-3220c0295b15

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Agree Mark. All innovation needs to start with a business purpose and a business case first.

Sometimes a new technology developed first - before a business case - can open the eyes of business people to business cases they might not have been able to see.

Thinking of all the recent hype around Chat, and how I can use that in my business. I don't have a business case yet, but it has got me thinking.

Thanks for the article.

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Looking forward to attending this session.

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Hi Mark.

First of all: Really great article. Particularly the second part is very hands-on and insightful.

Can you elaborate a bit more on this hypothesis?

>> The “business people of distribution”—not the technologists—must own the future. <<

This sounds very much like a paradigm we actually had left behind us: The separation of business and IT. From my perspective, transformations are only successful when both work together closely end-to-end (includes the first/early phases).

Cheers,

Sven

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